Mentioned During Our Talk
Every Door Mailing: Go here to figure out how much it will cost to have your flyer delivered to every house in a particular area. Great for doing small runs of marketing.
The two services that I recommend are MailChimp & Aweber. Both allow you to get email addresses, and then send messages to everyone on the list. It’s as easy to send to 10,000 people as it is to send to 5. Automated message delivery, scheduled messaging, and more make it a phenomenally powerful tool.
If you can craft a compelling message, people will be eagerly waiting for you to send them information (that’s where I come in handy!).
That which gets measured gets managed, right? You have to know how people are finding you (so you know which keywords are actually valuable instead of what you think are valuable), and how they’re using your site.
It’s easy to install the tracking code to get started today. (Requires a Google account)
Much like Google Analytics, the Facebook Pixel is a snippet of code you put into your website that tracks users’ behavior. The main benefit of using it is being able to show very specific ads on Facebook to people who have visited your site previously.
This is a single page with one purpose: getting an email address! Usually an offer is made (like a free e-book, report, or 20 minute consult) in exchange for the email. There are good ways to do it, and bad ways to do it. Get it right, and you’ll be converting a high percentage of visitors. Get it wrong, and it’s a missed opportunity.
Graphics from the Presentation
I really appreciate you coming out to the chat. Time is the one resource you never get more of, so I value you choosing to spend some of it with me.
READY FOR SUCCESS?
Whether you’re interested in finding direction, sharpening your networking skills, or taking your business to the next level with better marketing; having a coach can help you make the most out of the strengths you already have. I want to be your coach. Send me a message to let me know how we can help each other out.